"Council issued the notice last week giving me just seven days to comply. That is a totally unreasonable time, 30 days would have been more normal. I've been trying to contact council all day to seek some sort of waiver while the DA goes through but they won't return my telephone calls, " Mr Johnson told the Lakes Mail on Thursday.

In 2007 council forced JPG to remove eight major signs deemed to be illegally erected on private land in several suburbs, and two signs on Fishery Point Road in 2008.

"But I won't be removing this sign, this is war now. I shall fight this all the way starting with an application to put a stay on council's notice while I file the matter with the Land and Environment Court.

"I've been threatened with fines up to $22,000 and told that council staff will pull down these highly professional signs worth thousands of dollars." Mr Johnson accused the council of "victimisation".

"This is war with the council when we should be working together to bring prosperity and high class recreational facilities to the area and that's exactly what Trinity Point is all about," Mr Johnson said.

"I am clearly being victimised because we are a major developer. There are 200 illegal signs around the area but council's general manager Brian Bell told me the council acts only when it receives a complaint. When I complained in writing to Mr Bell I received a letter back saying council doesn't have the resources, yet they always seem to have the resources to hound us," Mr Johnson said.

"We have a major and unique stock clearance auction of eight brand new properties on March 28 and the signage is to show people where the site is. People won't know, otherwise."

Morisset Park resident, Ian Murray, said to date he hadn't been part of any community reaction to the proposed multi-million dollar Trinity Point Marina project.

"I don't even really know what the final proposal is but while the project may well be very good for the area I think this sign is on public land and is a bit over the top," Mr Murray said.

A spokesperson for council said the notice for JPG to remove the signs was nothing to do with victimisation.

"The signs are huge and have been erected on public land without council approval. We have a legal duty of care and obviously we cannot overlook unapproved signage of this magnitude even if we wanted to," the spokesperson said.